Beyond Logic…

Understanding ‘why’ we do what we do, however, is not enough. We must believe in why we do what we do. And when we can begin to believably share our purpose with our target markets, we will start to engage their desire to want what we believe in as well.

The more authentically we can ignite up their imagination, the more effectively and quickly we can attract the innovators. But it’s the early adapters who are the critical influencers and who actually tip the scales of success by sharing with larger groups of people and growing the belief level in the company and its products or services.

Simon Sinek, in his TED Talks presentation, shows us how the Law of Diffusion of Innovation works across most cultural and consumer groups. It starts with a critical mass of people really believing in you, and then moves into the early ‘majority’ of customers who grow your business to a whole new success level. Cool Fire!

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It ‘s not even dependent on the type of business you are involved in. It’s about where you are placing most of your attention.

Most entrepreneurs work really hard in the pursuit of their dreams. Yet, the majority never reach their goals, or even get close. Why is that?

Srikumar Rao, executive consultant and MBA teacher, says most of us get it completely backwards. That’s because we’ve been working off the wrong mental model. So, it’s a matter of finding the correct focus and living in it.

He speaks about this in this Ted’s Talks presentation called, “Plug In To Your Hard-Wired Happiness”.

After watching this, some of you may feel a paradigm shift, while others will, as I did, get a very timely reminder of what’s really important in life. After all, focusing on process trumps outcome any day of the week, without reducing it to an either/or decision. We set the outcome, and then detach from the need to attain it before we can be happy. Otherwise we become very needy entrepreneurs. And that’s a contradiciton in itself.

Too many of us are overly dependent on outcome for our happiness, rather than being in the bliss of the pursuit: learning new skills and capacities, going deep into the practice, building relationships and enjoying our unique entrepreneurial journey

My teacher Tulshi Sen says, “The purpose of life is the expansion of happiness”. The secret of a successful expansion lies in our daily process. It’s a matter of Consciousness creating reality. If our consciousness is trapped in the if/then mental scenario, we’re doomed before we even start. And, life becomes unbearable.

Let us continually ask ourselves, where are we placing our consciousness, right now? This way we can continually make corrections, like the good pilots do. Abundant outcomes will be waiting at our feet…

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It’s the situation of “you don’t know what you don’t know”…until you actually experience how to solve that particular challenge. None of us are immune from going through this stage. It’s part of our learning curve as entrepreneurs. And for those experts who say to just outsource what you don’t know, it’s easier said than done. How can you outsource what you can’t yet name?

How can you direct another person’s work if you don’t quite understand what it is you really need or cannot yet properly articulate? If this describes you, I think I may have a solution to quickly get you up to speed. I’ve come across this comprehensive step by step guide on how to build a successful online business. It’s a new book by Leon Jay, CEO of FusionHQ.com, who has already made millions online this year alone.

Leon is offering his “Do Less, Make More Money” book to keen online business seekers. Here are just a few of the things you will learn…

• The ONLY 3 ways to actually make money online
• How ordinary people make extraordinary money everyday (and they all use the same principle)
• 24 Advanced conversions secrets (the same techniques Leon used to get a 9.28% conversion rate on a $997 product)
• How to build a list that buys, and how to keep them buying

And, there’s so much in this 231 page book, you have to see for yourself. Let me know what you think. Get instant access now: Do Less Make More Money by Leon Jay For some of you starting out, this may be the answer you’re looking for…

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Most people are buffeted by challenges and losses of some kind or other. Or, they have never developed a strong enough self-image, as a child. If they dared to step out of the mold, they were quickly corralled back in. Others were victims of the old saying, “Children should be seen and not heard”. It could have been any number of experiences that deeply imprinted themselves in their child’s mind at the time.

Learning To Survive

As young children, no matter how wonderful their world was, they did not have all the resources at their disposal. And so they coped the best way they knew how, to survive and move on. And, most people have been very successful at getting through childhood traumas and hurts.

The price paid however, is they just want to live a regular life. Without upsetting any major routines or loved ones, they hope to make it safely to retirement and eventually to death. But where’s the joy in that?

Dare anyone ask for more? If the answer is yes, then you need to ask another question. What kind of ‘more’ does your heart yearn for. Forget asking your mind for the moment, as it will likely just want to increase its pleasure or avoid pain. And, it got you into this predicament in the first place.

Entrepreneurs, on the other hand, always want to create more. However, they too, can still fall into the trap that most other people fall into when the day-to-day strain of living is allowed to build up. As Cicero said, “The price of freedom is eternal vigilance”.

Ancient Secrets Of Success

Wise people since ancient times have learned how to bypass the security guardof the mind for this important step. Then once the heart has taken command, the mind is called on as an able helper in fulfilling the desires of the heart. It makes a good servant. But only the heart is the true master, as Tulshi Sen reflects on throughout his book, Ancient Secrets of Success for Today’s World.

Also it is best to keep this stage private and not share it with others. Families and friends are renown for sabotaging dreams before they even get formed as seeds. Then the damage is done. It’s not out of spite, but out of genuine worry that you will fail. And there is no better way to create failure than to fear it, is there? They may also secretly fear you will succeed, change and no longer need them. And most people hate change. It takes them right out of their comfort zone.

Now, when you manage to begin the required inner work, it will probably trigger a whole host of reactions, excuses and interference from your own mind. After all, you are disturbing your mind’s peace as well. So, you would be wise to begin with small things at first. This way you can train your mind to take direction from your heart, rather than letting it stifle your true desires. I just love the quote of James Allen, “He thinks in secret and then it comes to pass”.

Courage and Perseverence

Most important, it’s crucial never to give up. If you have been diligently doing this process for a while and then become discouraged, it means you are probably getting closer than you think. Do you remember the saying, “It’s always darkest before the dawn”? This stage is often your ego’s last ditch effort to keep it from losing control over you. The ego wants to sting success just as you reach for it.

By persevering, this process will strength you further. You will be able to feed your heart more and more, day by day. Each genuine step, when taken, will move you in the direction of your heart’s desire. Now that is a life worth living.

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It shows the power of the imagination to turn problems into opportunities. In these experiments the starting points were extremely simple starting materials plus motivated students, unleashing their inner entrepreneur. It’s a fertile ground for creativity and innovation, no matter what problem is presented.

You can listen to the complete 52 minute talk called The Art of Teaching Entrepreneurship and Innovation.

Tina Seelig is the author of the recent best selling book, What I Wish I Knew When I Was 20: A Crash Course on Making Your Place in the World. Written for newbies embarking on the entrepreneurial journey, business people at various levels of experience have found many useful ideas as well.

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Knowing what we want as entrepreneurs and taking command of our own mind will allow us to successfully navigate the waves of change.

In order to do that, we must take control of our own thinking process. If we do not, the accelerating changes, which are virtually unstoppable, will completely consume us.

Even if we do manage to keep pace, we risk becoming frustratingly more knowledgeable, yet powerless, unless we can truly master our own mind.

In his New Year’s Message, Tulshi Sen says, “It is time to step back and take a hard look at our life and put into practice all the Laws of Success; and have the Law of Attraction obey us; and only attract what we want and not what we fear.” It’s not a one-time effort, but requires daily focus until it becomes as natural as breathing.

Mastery by transcending and taking command of the mind is at the heart of the four proclamations described in Tulshi Sen’s Ancient Secrets Of Success for Today’s World. It is very simple to practice and only takes a few minutes a day.

These proclamations reveal the truth of who we really are. Only then can we take command of our lives. Tulshi Sen says, “When we know the truth and understand the truth and enter into the wisdom of the truth, we become the truth.”

Then nothing can stop us from the success we are seeking. We’ll live from the core of our being and be in full control of our lives.

Tulshi Sen’s New Year’s telecast, “Stepping Back”:

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Yes, excitement is high this time of the year, and so is the STRESS level of the holidays for many I am sure.

Now, imagine dealing with the stress of the holidays in such a unique way that allows us to feel the joy of the holidays, while creating the best vision of who we want to become as individuals and entrepreneurs? This is exactly the gift I received from my Teacher’s latest Teleseminar:

“Raise Your Belief Level To Turn Stress Of the Season To More Joy For The Season”
Tulshi Sen, author of Ancient Secrets Of Success For Today’s World, describes the three causes of stress and how it gets triggered, robbing us of the Holidays’ true purpose. He says, “The Holiday is for empowerment. We just finished thanksgiving and are full of gratitude for the Harvest of our Life. This is a time to go deep beneath the surface of the snow and meditate and vision for the spring to sprout a new life and bring forth the process of growth.”

He also talks about this being a time to let go and allow ourselves to follow the natural process. “It is a quiet, contemplative time, away from all negativity.  We don’t want to rush. We must let ourselves go and let whatever comes, come. We must follow nature.”

For those of us who typically feel a sense of urgency and the need to accomplish goals within an self-imposed time-frame, this certainly is a welcome breath of fresh air. Mr. Sen reminds us to just be present, grateful and giving and to let go of all other expectations from others.

He also reminds us that stress can be leveraged for power, but only if we have a purpose and vision for our lives. If we already have a vision, but it’s causing us frustration and worry, then it’s not really a vision.

“Vision Is A Sight, which need not be manifested because it’s already there. A Vision becomes manifest. We do not manifest a vision. We live it. We have to see it to believe it.”

As entrepreneurs it’s easy to get so caught up in the stress of the doing and the getting that we forget the Real Secret to Success is knowing we already have what we want and letting the Universe find the best way to unfold it for us. The more we can raise our belief level and get out of our own way, the less stress we will experience in the long run.

Stress is a great indicator of where we have placed our thoughts. He says that “Our stress comes out of our (lack of) belief level. Do we believe that we can accomplish our goals? If we believe we can, we cannot be stressed.”

When we can welcome the real message our Consciousness is trying to tell us, we can turn the stress into power. All of nature works this way. Evolution is proof of it.

Metamorphosis
Most of us are familiar with the miracle of the caterpillar becoming a monarch butterfly. This process is taught in basic science classes in most schools around the world. The transformation of the caterpillar into a butterfly is one of the most powerful examples of purposeful stress turned into power.

But, how many of us recognize that these same principles can apply to our own journey as entrepreneurs? All the great stories of success point to these principles of transformation of stress from one form or another into success.

I love listening to Mr. Tulshi Sen describing this process. Each time I listen to the telecast, I gain a much deeper heart-felt understanding of how I can apply this to my own journey. It inspires me to persevere with new levels of patience and feelings for my vision as I create this new cycle of my life.

Here is the telecast:

Go to RaiseYourBeliefLevel.com to listen to other telecasts. In the right sidebar, register and be notified for Mr Sen’s no-charge live audiocasts. There’s nothing like the energy and power of these live seminars.

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The Visioning Process

You are living at the center of your being. You ask yourself, “What do I want to create for my business? This is your intention.

Your want comes out of lack. It forms the embryo of your vision. It triggers your imagination, which is the womb that nurtures your vision to shape what you want to create.

If you know you can have it by existing means available, it’s not really a vision. It’s just a to-do list. A true vision comes from something that did not exist before.

Once we see it done, the vision is ours. We already have it inside. While living and growing the vision in the womb of our imagination, we carry out our daily activities with due diligence and a heightened sense of awareness and expectation. And, because we actually see it done already, the Universe gets to work to bring us all the needed tools. Manifestation is our vision’s birth in the physical world.

The great teachers, east and west say the same thing. For example, Jesus of Nazareth said, ” What things soever ye desire, when ye pray, believe that ye receive them, and ye shall have them.” (Mark 11:24)

And this is how truly successful entrepreneurs live; with certainty and awakened Consciousness.

Raising Your Belief Level

The power of the universe is inside us. Do we see it? Are we nurturing our vision? We can harness this power only when we are living and creating from our authentic self. When we are in that energy, the vision will develop.

More importantly, we need to work on our own personality. And that’s where the real work begins because our environment, our upbringing and our ingrained habits interpret that want and tell us that we can’t have it, because it’s beyond our current means.

We have to really believe in what we want and not make-believe it. Tulshi Sen, author of Ancient Secrets Of Success For Today’s World says, “To train the mind to believe we create out of no-thing is our mission in life.” The mind cannot vision. It can only project the future based on our past and present conditions. We have to convince the mind to obey our heart, our consciousness.

That is where the four proclamations come in. These simple meditative practices transform the personality by freeing the mind from past conditioning, current limitations and fear of the future.

We can’t effectively use the mind to convince the mind. We have to transcend the mind with the deep insights from consciousness. And that’s an inner journey.

Nurturing Your Inner Environment

Look inside your own heart for the answers to what you want for your business and your own development. When we believe that in the want is the power of the Universe with all its means, then we can get it. As Tulshi Sen says, ” Every desire carries its own mathematics with it. It has all the means in it, if we can really believe in it.” All contradictions will melt away.

I have found that when I get caught up too much in my head, I get overwhelmed by choices and decisions that need to be made. A part of me just wants to escape and I either delay taking relevant action or end up reversing decisions made under scarcity pressures. It’s a waste of energy, time and money.

It is only when I get back into my heart by surrendering to my Consciousness, do I find the peace and clarity to move forward again. That’s where real power lies. Appropriate action will come as a natural response to a raised belief level. Then I can see opportunities and self-development choices from a whole new vantage point. That’s when I and my vision become one and goal setting become its natural follow-through.

The Universe doesn’t make mistakes. But the mind frequently misses the mark unless the belief level is raised by our consciousness.

Know Why You Want It

We can begin by questioning our own motives for creating what we want to create. We do this from the place of knowing that everything we need is there to manifest what our heart wants. The universe is just waiting for us to uncover, focus and hold fast to what we want.

When we know what we really want and believe it in our heart, the means will present itself. That’s the Law of the Universe.

It’s important to keep asking ourselves, “What is my deep burning desire?” Desire is not a lament. It is a promise waiting to be fulfilled by the power of your Vision.

Here is Tulshi Sen’s audiocast that inspired this post. May it feed your own exploration.

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Book Publishing Paradigm Shift
He and Armand Morin, creator of BigSeminar series, had an insightful discussion about the paradigm shifting dynamics of today’s book publishing world. He himself has encountered only a few examples of authors making large scale sales using the traditional book marketing approach alone.

He also believes that it’s extremely difficult to get mass market sales using digital publishing alone.

The best approach is to do both physical and digital publishing. For online information marketers, Chris Guerriero recommends starting with a digital book supported by multiple online marketing strategies. This provides a wonderful, flexible media for testing, fine-tuning and upgrading content and promotions, while sales are coming in.

Hardcover Leverages Digital Book Sales
Proceeds from the sales can then be used to physically publish the hardcover version. Credibility and recognition are most easily built when authors have a hardcover version of their book available. However, large scale and more profitable book sales are achieved through a carefully positioned digital marketing strategy. The credibility leverage by having a hardcover version of your book can never be lost. It actually attracts much larger digital book sales.

Through his own experience as a multimillion books author, speaker and e-business mentor to his clients, Chris has gotten really good at this. And he had a great start, selling 60,000 copies of his first digital book in 60 days and 390,000 copies in the first year.

Chris Guerriero shows entrepreneurs how to get their book rapidly created, use it to establish their expertise and turn those books into a business that pre-sells the highly interested reader to access further products through their marketing funnels.

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Right off the bat, Tulshi Sen challenges us with, “When we set goals and our mind knows it can achieve it, it is not a vision, it is a to-do list.”

How often in business have we been guilty of this, by passing off our sure-bets as goal-setting? Too often?

Goal Setting Compromised
In my corporate experience this was labeled as the ‘A for Attainment’ element when setting SMART goals. I remember being puzzled by this. Now I see it was really a process for organizing and managing plans, capacities and responsibilities. It did have some degree of stretch you could financially project. But, since compensation was tied to the attainment, it bred a certain level of caution. Of course, this was an easier process when you were in a growth business, as I was. What was missing was the emphasis on raising your belief level to bring you and your team into new possibilities and visions.

Raising Your Belief Level
80% or more of attaining Success has to do with raising your belief level. The rest is details, responsibly managed, of course. Ask any truly successful entrepreneur. They pursue their goals from a raised belief level, often against the collective minds of others. It is that kind of faith in themselves that creates their success. If they don’t succeed the first time, they keep at it until they make success their process.

You see, our belief level is a measure of our capacity to want more for our business and our life. And we cannot raise our belief level based on what we think we can get. It demands more of us. It demands that we grow beyond our fear of failure.

Knowing What You Really Want
Most people know deep inside what they really want, and it’s always more than who they are being right now. Yet fear of failure makes most people shove it under the rug and stick with the status quo. So the journey gets aborted before it begins.

Yet there exists inside each of us an innate desire to reach out for more joy, more abundance and more love. Ask your heart, “What do you want?”

With no want, you have no Vision. And as Tulshi Sen says, “A life without Vision is a blind life. A life without direction is an unloved life.” So let’s love ourselves and find out what we really want.

Here is the audiocast to inspire your own exploration.

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